All posts by: jeffpulvino

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Following the retail frenzy of Black Friday and Cyber Monday, your company stands to gain from a tailored social media campaign which brings the holiday cheer to consumers.  Starbucks has created its “Starbucks Holiday Village” as an interactive experience where customers can send gift cards to friends, and share holiday experiences and pictures with their […]

Did you know that 10% of all global web traffic can be accredited to smartphone users? According to emerging trends recognized by Gartner Inc., by next year (2013), smartphones will surpass desktop computers as web devices. What does this shift in social trends mean for consumers? Firstly, mobile venues give customers the ability to shop […]