Category Archives for "Advertising"

Psychology in Business

Ever wonder why you see the color red in most restaurants? Or why the candy in the checkout line of a grocery store is so low to the ground?  Many businesses have turned to psychology to influence their customers into feeling and acting in a certain way. Subtle choices in office color, furniture, and overall […]

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Deck Your Social Media Walls for the Holidays

Following the retail frenzy of Black Friday and Cyber Monday, your company stands to gain from a tailored social media campaign which brings the holiday cheer to consumers.  Starbucks has created its “Starbucks Holiday Village” as an interactive experience where customers can send gift cards to friends, and share holiday experiences and pictures with their […]

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