QR Codes

04Dec 2012

Following the retail frenzy of Black Friday and Cyber Monday, your company stands to gain from a tailored social media campaign which brings the holiday cheer to consumers.  Starbucks has created its “Starbucks Holiday Village” as an interactive experience where customers can send gift cards to friends, and share holiday experiences and pictures with their […]

16Nov 2011

This has to be one of the most interesting uses of a QR code I have ever seen. A farmer living in rural France wants to sell his dairy products direct to the public. His biggest problem was that advertising signs and poster boards are strictly forbidden to maintain the prestigious and natural look of […]

31Oct 2011

Parents starting their Christmas shopping will find this years seasonal Great Big Toys “R” Us Book has QR Codes for selected products (images below). The codes resolve to multimedia content showing the toys in action, which in the case of the Air Swimmers Extreme video made me want one immediately! This follows on from last […]

26Aug 2011

Hamilton Chan is CEO and founder of Paperlinks. With the free Paperlinks iPhone app, featured previously by Apple as the #1 New & Noteworthy app, consumers can scan and view QR code content with a native app experience. Paperlinks also provides a powerful platform for generating QR codes, hosting content and tracking their performance. If you raise […]

26Aug 2011

I have said often that the best QR Code experiences are ultra personalized to an audience where it offers personalized content to a viewer in context. Two days ago I found out about the most amazing QR Code scavenger hunt that I never even knew was going on. Ever heard of Deus Ex? It’s a […]